Geoffrey is Founder and Director of Williams Business Consultancy Sdn Bhd and the Academy of Responsible Management Sdn Bhd which are leading providers of expert services and training in Corporate Responsibility and Sustainability. Williams Business Consultancy was the local partner for the EU-funded Sustainable Consumption and Production (SCP) project at the EPU in the Prime Minister’s Department (2012-2015). He was a member of the Judging Panel for the Prime Minister’s CSR Awards 2010, the Enterprise Asia AREA Award 2009-10 and the Global CSR Summit Award 2009-present. He designed and managed the research programme for the SRI-Kehati Sustainability Index for the Indonesian Stock Exchange 2009-14. He was Deputy Chair of the EU Malaysia Chamber of Commerce and Industry (EUMCCI) (2012-14) where he played a lead role in securing the EU-funded ICI+ SME Project. He was also Chair of the Education Committee and CSR Committee.